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Choosing the right server location affects page speed, user experience and whether your business can operate at all. This guide compares IMIDC's Hong Kong, Taiwan, Japan, Korea, US (Los Angeles), Singapore, South Africa, Russia and Southeast Asia data centers by latency to mainland China and to your target market, shows which regions suit which platforms, and explains how to test with ping and mtr before you order.
The golden rule is to stay close to your users. If visitors and staff are mainly in mainland China, look at nearby locations such as Hong Kong, Taiwan, Japan and Korea. If you sell overseas, follow the target country and treat China only as the place you manage the server from. Note: VPS plans are offered in Hong Kong, Taiwan, Japan, Korea, South Africa and Russia (Singapore on request); dedicated servers are offered in Hong Kong, Taiwan, Japan, Korea, the US (Los Angeles), Moscow and Southeast Asia.
Latency below is a general description only; the real figure depends on the route (CN2, CMI, Unicom 9929, etc.) and your city, so always test.
| Region | Latency to mainland China | Markets and platforms | Notes |
|---|---|---|---|
| Hong Kong | Low | Sites for Chinese visitors, APAC services, site clusters | TikTok and ChatGPT are not officially available in Hong Kong |
| Taiwan | Low | Shopee Taiwan, Traditional Chinese sites | For businesses needing a local Taiwan IP |
| Japan | Low–medium | Amazon Japan, Rakuten, Mercari, TikTok Shop Japan | Good balance between China access and the Japanese market |
| Korea | Low–medium | Coupang, Korean sites and games | Popular for gaming and community sites |
| US Los Angeles | Medium | Amazon US, TikTok Shop US, Shopify stores, AI tools | Great for North America; ask about optimized routes for China |
| Singapore / SE Asia | Medium | Shopee, Lazada, TikTok Shop SEA | Singapore VPS capacity on request |
| South Africa | High | Takealot, African businesses | Lowest latency for African visitors |
| Russia (Moscow) | Medium–high | Ozon, Wildberries, Yandex ads, Russian-language sites | Netflix, TikTok and ChatGPT are not available in Russia |
Ask our team for a test IP before ordering, then test from your office and from a machine in your target market. Look at average latency, jitter and packet loss rather than the best single result. Replace the example IP 203.0.113.10 with the test IP:
# Linux / macOS: 50 pings, check average latency and loss
ping -c 50 203.0.113.10
# Install mtr
apt install -y mtr-tiny # Debian/Ubuntu
yum install -y mtr # CentOS/Rocky/AlmaLinux
brew install mtr # macOS
# 100-probe report with loss and latency per hop
mtr -rwc 100 203.0.113.10
# Windows (Command Prompt or PowerShell)
ping -n 50 203.0.113.10
tracert 203.0.113.10
pathping 203.0.113.10
How to read it: evening peak results (20:00–23:00 local time) are more meaningful than daytime ones. If mtr shows loss at one middle hop but not at the final hop, that router is just rate-limiting ICMP and it does not affect traffic. For deeper analysis see the tutorials "Speed test and traceroute" and "Check the return route to China".
For e-commerce, advertising or AI tools, also confirm the IP's geolocation, whether it is a native IP, and whether the target site is open in that country. See "How to check whether an IP is native" and "Streaming and AI unlock test".
Southern China usually sees lower latency to Hong Kong, while eastern and northern China often get similar results to Japan. Your own test from your city and carrier decides.
Use the country where your shop or account is registered, such as the US, Japan or Southeast Asia. Avoid Hong Kong and Russia, where TikTok is not officially offered.
Yes, but distant countries will see higher latency. For multi-market businesses, deploy per region or put static content behind a CDN.
Still not sure which region fits? Open a support ticket with your target market and the IMIDC 24/7 team will advise.